Consultancy

When it comes to producing high-quality, compelling content, we’ve got a fair bit of experience which we are more than happy to empart. We know that each business is unique, so can tailor our consultancy service to meet your exact needs, but as a guideline, here are some popular areas of consultancy that we offer:

Editorial Consultancy

Whatever your line of business, if you produce content for either internal or public consumption, you need an editorial policy that both your staff understand and will help them create content that adheres your business ethos whilst also allowing them to react to any external event / scenario that may hit the news.

Steve Austins, Founder and Director of Bengo Media, is an experienced editorial leader who was the youngest and longest serving managing editor of BBC Radio Wales in its 40 year history. Steve will review any existing policies you may have and make them relevant to today’s fast paced, multi-channelled world. Or he’ll sit with you to understand your business and develop an editorial strategy from scratch and then train your staff on how to use and interpret it.  

Create Your Own Company Podcast

This can be tailored for anyone from an in-house marketing and PR team, small businesses to a individual with ideas to share. If you already have a great idea for a podcast – or simply think you should be doing them – but aren’t quite sure how to go about it, then let us demystify the process for your with this in-house consultancy package. By the end of this process, you’ll know what your podcast will sound like, who it’s aimed at, how to make it and, most importantly, how to tell your listeners where to find it.

Bengo Media will help:

  • Identify your needs / aims
  • Explore and shape your ideas
  • Source the right equipment for your needs.
  • Train your communications / marketing team, along with potential producers and presenters
  • Teach you how to create & edit a great podcast
  • Show you how to distribute your podcast
  • Show you where and how build an audience.

Content Development

Great audio comes from great ideas. It may not feel like the sexiest conversation you’ll ever have, but implementing and maintaining a content calendar will allow you to get the best results from your audio content every time by mapping your ideas out and allocating your resources efficiently and effectively.

Bengo Media will:

  • Help identify content sources
  • Provide tools to help create content ideas
  • Create calendar full of relevant content
  • Provide tools to help plan & allocate resources to bring each idea to life
  • Show you how to create new content from recurring topics
  • Show you how to make your content work across multiple platforms

Presenter and Producer Coaching

They make it sound easy, but presenting programmes is a real skill. Great presenters will always have a great producer on the other side of the microphone to help them along. With years of experience in coaching presenters and training producers, the Bengo Media team can help get the very best out of the people you’ve decided to represent your company on a podcast or other forms of content marketing.

 

We’re also available for bespoke projects. Contact us to find out what we can offer.

 

 

 

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