Yearly Archive 2020

BySteve Austins

Podcasting From Home – Part 3: Recording Your Audio

This is the last of a three-part blog series called Podcasting From Home – The New Normal. It follows on from part one, which is all about getting you sounding great; and part two, which is all about getting your guests to sound great.

If you’ve followed the first two blogs, then congratulations – because by now, you should sound great, and your guest should also sound great too. Now if only there was a way of capturing all of this? 

Step forward the third instalment of our series – a run through of the options to actually record your podcast remotely, the benefits and considerations of each. And even though I’m an optimistic old soul, I also run through a few Plan B options should things not be working as they should.

ZOOM

As troublesome as lockdown was for everyone, one company that profited handsomely from our new normal was Zoom. The video conferencing company grew by 169% in the first quarter of 2020. And more powerfully perhaps, inviting someone ‘to Zoom’ is becoming as familiar as term as ‘hoovering’ the carpet. 

I mean, who Skypes these days?! 

Anyway, Zoom is very much a solid option for anyone looking to record podcasts remotely. Firstly, a lot of people are now familiar with Zoom, so are not phased by the technology. Secondly, you’re able to see your guest and they can see you. 

Seeing your guests faces can be crucial, as if you know that you’re asking an uncomfortable question, or your guest is giving you an answer that you think might have a bit more to it than they’re letting on, you can read all of this from their visual cues (expressions etc). Whilst nothing is ever as good as being in the room, being able to see someone’s face when you’re having that conversation with them is probably the next best thing. 

If you’re just taking baby steps, then Zoom is not a bad place to start, particularly if you know that that interview is only going to be 20 – 25 minutes long, because then you can do it all for free. You also get an audio recording as well as the video recording. The premium version (£11.99 a month at the time of writing) doesn’t have a time limit and also allows you to record each participant’s audio separately – a blessing if one of your guests is in a noisier environment than the others. 

Is the audio quality like being in a radio studio? No but it’s a pretty high standard for a remote record but what you lose in audio quality you may well gain in terms of ease of use and familiarity. 

If you do want to take a step up in audio quality, here are some options:

CLEANFEED 

This browser based audio recorder is one we used to record our lockdown podcast series for Welsh Water.  For one to one interviews it’s completely free – and if this is all you do, it might be all you need. You simply generate a URL, send your guest a link, and they are able to click on that link on their phone or their laptop. And that’s it: a high-quality recording captured with relative ease. If you want to record more than two people at a time, then it does get pricey (between £15 and £25 depending on whether you are a business or an individual or charity) and to be honest, there are better and sturdier options…   

ZENCASTR

The first of these “better” options is Zencastr. Like Cleanfeed, the free version normally allows you to record one to one interviews, although since lockdown, restrictions have been lifted and you can record as many people as you like and for as long as you like for free. However, what really gives Zencastr the edge over Cleanfeed and Zoom is that the audio is recorded at either end of the call. So if you are interviewing a guest, the guest audio records on their laptop and then is uploaded to your Dropbox or Google Drive when the recording is finished. It means any glitches on your connection shouldn’t make its way onto the recording.  

Upgrading to Zencastr £20 a month package will record all ends of the conversation in high quality WAV form. So, if you and your guests are on good mics and have managed your recording environment, you can achieve incredibly good sound via Zencastr. 

SQUADCAST

Finally, SquadCast is like Zencastr in the way it records audio at either end of the conversation. However, with SquadCast, you also have the ability to see your guest via their laptop or computer camera. It doesn’t record the video but again, it allows you the ability to see your guest and read their body language to help improve the interview. 

At the moment, there is no free version of SquadCast, though it does offer a seven-day trial and the basic package (2 hours of recording time a month) starts at $9 a month. 

Between these four options (Zoom, Cleanfeed, SquadCast and Zencastr) you should be able to find a solution that fits around your budget and what you want to achieve. There is always Skype of course, but it does tend to be glitchy and a bit unreliable. The one redeeming feature is that if you are speaking to a guest who has no video conferencing skills whatsoever then by using Skype, you can record them via a phone call. Yes, an old fashioned phone call. Remember those! 

And if you need a plan B…

As these last few months have taught us all, no remote meeting or – in this case – remote recording session, is without its glitches. Therefore, whether it’s a broadband issue, a computer RAM issue, or any number of other problems, it helps to have a backup plan. And here’s our favourite…

The easiest way to generate a backup of your interview is to simultaneously record your interview into your phone – and ask your guest to do the same. So, if you’ve already got a guest on Zoom, say – you can do that interview face to face and have that audio set to record. But at the same time, you can ask your guest(s) to record their audio at their end using the native voice recorder app they have on their smartphone. All they have to do is press record and place the phone to their ear as if they were making a call.

Once the interview is over, simply ask your interviewee to press stop, press share, and they can email it or WhatsApp to you to edit. Simples!

BySteve Austins

Podcasting From Home – Part Two: 7 Tips to avoid the ‘news channel guest’ sound

This is the second of a three part blog series called Podcasting From Home – The New Normal. This section – on getting your contributors to sound great – follows on from part one, which is all about getting you sounding great. 

Being a new dad for the first time, much of the last few months have involved watching news and sports channels to pass the time, as my daughter snoozes on my shoulder. Tough life, I know.

Video calls, using the likes of Zoom and FaceTime, are now prevalent on these channels post-pandemic. Even newsreaders were using them if they were self-isolating. And you have to take your hat off to the tolerance levels of TV news directors as we Brits struggle to learn how to use the tech.

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BySteve Austins

Podcasting From Home – Part One: Managing Your Sound

The new normal – I’m sick of the phrase, I’m sure you are too. The only trouble is, for most of us, it’s a useful way of summing up the fact that life is going to be quite different for some time to come.

And when it comes to recording a podcast, being able to put four or five people in a small studio underground somewhere – or even across a table indoors – is very much not normal right now and won’t be for a while. 

So, if you don’t want to make sacrifices when it comes to getting the best guests on your podcast, you’re going to need to embrace podcasting remotely. 

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ByMarina Lois

Case Study: The ‘Richard Parks: Antarctica’ Podcast

At a Glance

Client: Team Quest

Podcast: Richard Parks: Antarctica

No. of Episodes: 11

Language: English

Launch Date: November 2018

The Client

Anchored in Wales and powered by expertise from across Great Britain, ‘Team Quest’ is a collective of organisations and individuals motivated by human progress.

Their first collaborative project centred around extreme athlete Richard Parks’ attempt to ski solo, unsupported and unassisted from the coast of Antarctica to the south pole. The project had two aims, the first; to support Richard in skiing one of the toughest polar expeditions on the planet as fast as possible. The second; in doing so, provide learning opportunities for both young people and business leaders, using adventure to inspire them to think beyond boundaries.

Just a few short weeks before  the expedition was to start, Richard asked us to produce a podcast series that would bring the journey to life in real time, as it unfolded.

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ByMarina Lois

Bengo Media produce new podcast for Dŵr Cymru Welsh Water Staff

We’ve recently teamed up with Dŵr Cymru Welsh Water to create a new podcast for its staff who are working through the Coronavirus pandemic.

The company’s 3,500 staff have continued working to keep water flowing freely to the three million people it serves during the crisis. In an effort to keep everyone feeling connected, Dŵr Cymru asked us to help them create a new podcast.

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ByMarina Lois

Case Study: The Anti-Sell Audiobook by Steve Morgan

At a glance

Client: Steve Morgan, Freelance SEO Consultant and published author.

Service: Audiobook production.

The background

Steve Morgan is the author of Anti-Sell: Marketing & Lead Generation for Freelancers Who Hate Sales.

As a keen audiobook listener, Steve wanted to make sure that his new title would be available as an audiobook at the same time as other formats (paperback, Kindle and PDF), and was eager that audio did not seem considered as an afterthought.

It was also really important to Steve that he ‘get it right’ in terms of his personal brand – this included self-narrating his audiobook and ensuring the most professional sound possible.

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ByMarina Lois

Remote Podcasting in the age of Coronavirus

We don’t actually need be in the same room as you to help you get your podcast off the ground.

In fact, we’ve never needed to be.

The truth is, that whilst most of us are still adjusting to the unprecedented changes to the way we work, the world of podcasting has remained relatively unaffected. Read More

ByMarina Lois

Press Play on Podcasts: Your Business Magazine Feature

If you’ve been in two minds about whether your brand or business should be joining the world of podcasts, we’ve recently written something that just might convince you once and for all.  Read More

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