Author Archive Marina Lois

ByMarina Lois

Case Study: ‘Podcast 101’ training for Community Housing Cymru

At a Glance

Client: Community Housing Cymru

Service: ‘Podcast 101’ training and consultancy

 

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ByMarina Lois

Case Study: ‘Our Squad’ podcasts for Sport Wales

At a Glance

Client: Sport Wales

Podcast: Inside Welsh Sport – #OurSquad

No. of Episodes: 3

Language: English & Welsh

Launch Date: August 2018

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ByMarina Lois

Will 2019 really be ‘the year of the podcast’?

At the tail end of 2018, the Public Relations and Communications Association (PRCA) published a blog post predicting that 2019 would be “the year of the podcast“.

The explosion – they said – would be driven by five things; growth in listenership, technology, brands understanding the podcast space, an increase in podcast promotion, and the monetisation of podcast content.

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ByMarina Lois

Case Study: The ‘Inside Welsh Sport’ Podcast

At a Glance

Client: Sport Wales

Podcast: Inside Welsh Sport

No. of Episodes: 4

Language: English & Welsh

Launch Date: March 2018

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ByMarina Lois

The PR Power of the Podcast

Podcasts. You can’t turn around for hearing about them. It’s the word of the moment, on everyone’s lips (and in their ears!).

Already 7 million adults in the UK listen to podcasts each week. Listenership keeps building, and those listeners (and potential customers) are both loyal, and eager to learn. And with Google aiming to ‘double global podcast listenership’ within two years, now is the time to start considering podcasts as part of your wider PR strategy. Read More

ByMarina Lois

Case Study: The ‘Icing On The Cake’ Podcast Series

At a Glance

Client: Weddings by Zoë

Podcast: The Icing on the Cake: UK Wedding Planning Podcast

No. of Episodes: 22

Language: English

Launch Date: December 2017

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ByMarina Lois

Case Study: Blurrt Out the Vote Podcast Series

At a Glance

Client: Blurrt

Podcast: ‘Blurrt Out the Vote’ Podcast

No. of Episodes: 6

Language: English

Launch Date: December 2017

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ByMarina Lois

Podcast Series ‘Blurrt Out The Vote’ follows UK 2017 General Election

Hot on the heels of a hastily called General Election in the UK, Blurrt, a Cardiff based social data analytics company, commissioned Bengo Media to help them take their first steps in to the podcasting world to showcase how their skills could shed new light on classic election talking points.

Blurrt Out The Vote‘ was a weekly podcast that discussed how the General Election was being played out through the eyes of Twitter users.

Follow their progress and results in this case study.

ByMarina Lois

Welcome

Specialists in audio production and content marketing, we’ll bring your brand to life through podcasts, video clips, audiobooks, audio guides, training guides and much more.

If you can think it, we’ll help you make it!

ByMarina Lois

Wedding Planning Series Launched for UK

Engaged couples can get the help & expertise of Wedding Planner Zoe to guide them through their preparations with the launch of her new podcast series.

Wedding Planner Zoe Binning from Weddings by Zoe has been super busy over the last couple of weeks prepping and presenting her new podcast series ‘Icing on the Cake’.

Her first 3 bite sized episodes were released in time for Valentine’s Day. They are part of an 11 episode series that will guide newly engaged couples in the UK through all their preparations, from setting and following a budget to finding the perfect venue, dress and suppliers.

New episodes will be released weekly on iTunes.

 

Listen to “The Icing on the Cake | Wedding Planning” on Spreaker.

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